Recommending withdrawal compliance as recurring income

Since 19 June 2026, the withdrawal button obligation has been generating a wave of compliance work among your clients. Most agencies will experience it as a burden: one more subject to handle, free of charge, because "it is part of the service". That is a mistake. The same obligation can become a line of recurring income across your whole portfolio, without buying anything, without managing any billing, and without it costing your clients a penny more than the fair price of a compliant service.

If you have not yet read why your agency liability is engaged, start there. This article deals with the other side: the opportunity.

The principle: you recommend, you earn 25% for life

The BackToMe referral programme rests on a simple idea. You buy nothing and you resell nothing: your client creates and manages their own account with BackToMe, at the public price. You recommend it (and you can put the button in place for them in five minutes), and you earn 25% of their subscription, recurrently and for life, paid by bank transfer each quarter.

It is passive and risk-free income: no cash advance, no client billing to manage, no support to provide (the retailer runs their own account). And this commission is added to your service fees, it does not replace them.

The commission, concretely

The public price is 25 € ex. VAT per month per site. Your referral commission is 25%, that is 6.25 € per month per site, as long as the client remains subscribed.

To this is added what you bill for your service (audit, installation, maintenance): the commission is income on top, not instead.

Why it is simpler than reselling

With a classic reselling model, you buy, you carry the subscription, you bill yourself and you provide the support. Referral removes all this friction:

• No advance: you pay nothing and you carry no subscription.
• No billing to manage: the client pays BackToMe directly, in their own name.
• No support to carry: the retailer creates and manages their own withdrawals.
• Your fees stay yours: the commission stacks on top, it does not eat into your service margin.

How to integrate it into your services

The right reflex is not to sell "a BackToMe subscription" as one more technical line. It is to sell compliance, of which the solution is only a means. A few approaches that work:

• Add it to an existing maintenance package. "Withdrawal compliance and monitoring" becomes a line of your application-management service. You install the button, the client subscribes with your code, you earn 25% on top of your package.
• Make it an entry point. For a client who does not yet have a recurring contract with you, the 19 June compliance work is a perfect pretext to open a maintenance relationship.
• Offer it as a batch. One email to all your concerned clients, a single offer, a grouped rollout. You gain in operational efficiency, and each sign-up joins your recurring commission.

The rollout itself is light: a button put in place in a few minutes, independent of the CMS. The time you spend per site is small, the commission is recurring, and the client keeps control of their own account.

Where to start

1. Audit your portfolio. The batch audit tool, free and without sign-up, scans all your clients' URLs and identifies those that are exposed. You immediately get the number of concerned sites, and therefore your potential commission.
2. Join the programme. The partners page details the referral programme and gives you your code in a minute. Your clients sign up with it, and you are paid by bank transfer each quarter.

In summary

Your clients are going to have to get compliant anyway. The only question is whether you absorb this work free of charge, or whether you turn it into a line of recurring income across your whole portfolio. Without buying anything, without managing billing, earning 25% for life: 19 June compliance is one of the rare regulatory constraints that can earn you money instead of costing you some.